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EPICS Career Corner! Elevator Pitch Essentials

Elevator-Pitch-InfographicThe elevator pitch: the hypothetical situation where you find yourself in an elevator with someone that you want to work with, and you have only the time it takes to travel a few floors to introduce yourself, your value, and a proposition. Of course, you may never actually find yourself in a literal elevator, but there are plenty of instances where it’s helpful to be able to summarize yourself – either to a stranger at a party, a potential employer at a job interview, or even with an in-law at a family get together. If ever you have a short amount of time to present yourself to someone, here are some things to keep in mind. The perfect elevator pitch describes:
  • Who you are
  • What you do
  • What makes you and what you do unique
  • How you do it and who it may affect
Here are some key things to keep in mind:
  • Make it flexible, but know those key elements listed above intimately.
  • Use the pitch as a conversation starter, not a monologue.
  • Use your pitch to ask a question to the person you’re pitching. Questions are what make the pitch a conversation.
  • Be yourself. In all cases and contexts.
  • Be concise. Less is more!
  • Parties, concerts, exhibitions, family functions, etc. All are great practice arenas of the “pitch.”
Written by EPICS Assistant Director Colin DeKuiper, who serves as the main point of contact for students in the Master of Science in Leadership for Creative Enterprises program.